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Women account for 83% of
all consumer Purchases
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41% of the 3.3 million Americans reporting
incomes of $500,000 or more are women |
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76 million
# of credit cards
women carry |
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Reach over 350,000 women readers
in Northeast Ohio |
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Women are today's decision makers.
We're focused on them
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Are You? |
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Submission Guidelines |
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Northeast Ohio Women's Journals |
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If you could have a direct conversation
with a potential customer, would you?
If your answer is YES, and it probably is,
The Women's Journals™ must be included in your business growth plan. |
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WHAT are The Women’s Journal’s™
The Women's Journals are informative, educational, and an objective resource helping you showcase your business, profession or specialty with no “noise”* to interrupt or distract your target market - Women. *Noise is the four minutes of commercials, the 30 pages of cosmetic ads, the irrelevant layout of display ads, the Internet pop-ups, and row after row of highway billboards that consumers are not expecting, don't want, or ignore.
WHY The Women’s Journal’s™
Women purchase 83% of all products and services in America and earn more than $1 trillion. Women spend $3.7 trillion and control $14 trillion of America's wealth. The Women’s Journal’s publishers recognize this influential market and never lose site of it.
ARE The Women’s Journal’s just for women?
Do they only feature women in the articles? No, absolutely not. The Women’s Journal philosophy simply recognizes women as a very influential niche market. Women talk about everything, including which motorcyle to purchase, and which doctor is the best plastic surgeon, male or female. |
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HOW can The Women’s Journals work
for my business, product, or service?
In order for women to reach their purchasing decisions, they go through an enabling process: gathering information, learning through “permission marketing”,* sharing (word-of-mouth or referrals) and developing trust. We provide that format with our non-traditional, informative, sponsored articles, rather than just display ads. The articles empower women to make decisions and give our advertisers and contributors more effective ways to communicate continuously with their audiences.
*Permission marketing occurs when a consumer picks up a FREE copy of The Woman’s Journal because they want to. As a result, that consumer (your audience), is captive and interested because they have chosen to be.
WHEN
Bi-monthly. The Women’s Journals are published bi-monthly (every eight weeks), giving business owners and professionals extended and effective exposure.
WHERE
The Women’s Journals are free of charge and are distributed where women visit, shop, eat, pamper, work, read, or otherwise congregate. The Journals are also available by subscription. The Women’s Journals keep working for you even when you are not by our committment to attend health fairs, expos, business seminars, etc.
To Reach The Women In Your Market Contact Your Local Women's Journal... |
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