Educational Newspapers Serving the Women of Northeast Ohio

Educational Newspapers Serving the Women of Northeast Ohio

ADVERTISERS

If you could have a direct conversation with a potential customer, would you?
If your answer is YES, and it probably is,
then The Women's Journals™ must be included in your business growth plan.

WHAT are
The Women’s Journals™?

We are informative, educational, and resourceful local publication helping you showcase your business, profession or specialty with no “noise”* to interrupt or distract your target market - Women. We also offer exclusivity in your category, which eliminates even more “noise” by eliminating your competition.
*Noise is the four minutes of commercials, the 30 pages of cosmetic ads, the irrelevant layout of display ads, the Internet pop-ups, and row after row of highway billboards that consumers are not expecting, don't want, or ignore.

WHY
The Women’s Journals™?

Women purchase 83% of all products and services in America and earn more than $1 trillion. Women spend $3.7 trillion and control $14 trillion of America’s wealth. The Women’s Journal’s™ publishers recognize this influential market and never lose sight of it.

ARE The Women’s Journals™
just for women?

Do they only feature women in the articles? No, absolutely not. The Women’s Journal™ philosophy simply recognizes women as a very influential niche market. Women talk about everything, including which motorcyle to purchase, and which doctor is the best plastic surgeon, male or female.

“Within 2 days of publication in the Journal, we received the first of several clients. Everyone we speak with is most complementary of your newspaper.” – Northcoast Conflict Solutions

"Being featured in the premiere issue of The Cleveland Women's Journal has been such a positive experience... I've appreciated the publisher's genuine interest in helping to promote Bountiful Baskets, and in just one month, the sponsored article about our business has already generated more calls than the display ads we've placed in other media!"
Bountiful Baskets

HOW can The Women’s Journals™ work for my business, product, or service?

In order for women to reach their purchasing decisions, they go through an enabling process- gathering information, learn through *“permission marketing”, sharing (word-of-mouth or referrals) and developing trust. We provide that format with our non-traditional, informative, sponsored articles, rather than just display ads. This empowers this influential women’s market to make decisions and to give our advertisers and contributors more effective ways to communicate continuously with their audiences.
*Permission marketing occurs when a consumer picks up a FREE copy of The Woman’s Journal™ because he/she wants to. As a result, that consumer (your audience), is captive and interested because she/he has chosen to be.

WHEN

Bi-monthly. The Women’s Journals™ are published bi-monthly (every eight weeks), giving business owners and professionals extended and effective exposure.

WHERE

The Women’s Journals™ are free of charge and are distributed where women visit, shop, eat, pamper, work, read, or otherwise congregate. The Journals are also available by subscription. The Women’s Journals keep working for you even when you are not by our committment to attend health fairs, expos, business seminars, etc.

*Source - Wow Quick Facts 2004 - Women & Diversity, Publisher Diversiy Best Practices, Business Womens Network,
Daily & O’Brien, Inc, Dr. Pat Heim, PHD, US census Bureau, and Permission Marketing - Seth Godin

If you are interested in rates or sponsored articles,
please contact The Women’s Journal™ via email or telephone.

Empowering Women Through Knowledge.

The Women's Journal ™: a women's publication in Northeast Ohio, exclusively for women. With women's health article, business issues for women, women's news, advertising for women. A woman's journal.